What I'm wondering is what happened to "Pop-Rock"? I realize this is maybe out of scope of the original question, but it seems to me that the Pop-Rock genre (which appears to have no home right now, except maybe Triple A) has way more crossover potential than Hard Rock or the "Alternative Rock", wh...

1. Corporate radio programmers burn the hell out of all the grunge in the format. 20+ years of the same Pearl Jam, Nirvana, Soundgarden tracks will do that. 2. What was the core artists of alternative such as R.E.M., STP, Pearl Jam and the like now research as appealing mostly to people that also l...

It's a fairly simple explanation. The format as a whole is under a transition, because rock guitar stylings that were commonplace 20 or 30 years ago (in more than just alternative music) have certainly been getting phased out over the past ten years. Modern musicians prefer computer-driven sequenci...

These bands you mentioned U2, The Cure, Chili Peppers, Coldplay, Incubus, Pearl Jam, Nirvana, blink-182 are Core Artists for Rock/Classic Rock not Alternative. Period But when the Alternative format was started in the 1990s, those bands that he mentioned were all Alternative radio chart toppers. Wh...

Yeah, ok. Maybe. You're diving back maybe 30 years for your comparisons. I think Firehouse was 90s? Enuff Z Enuff maybe 80s? You're also using terms like "middle of the road" to describe mainstream/active rock songs? I don't think that MOR is a term that is used today to refer to anything. And it's ...

If I like rock, but I don't work in a warehouse, obviously I'm not going to be listening to active rock radio these days. Over the course of what I'd guess was 20 years maybe, well, I'm not an expert on exactly when "Active Rock" became a format. I'm guessing that prior to "Alternative Rock" which c...

Vertical integration Radio station groups as local music groups 360 deals with bands Who knows how long the expensive airwaves will be popular, people will still listen to live music A radio station owned label can get their songs on the radio better than a major label. You have the radio stations i...

You listen to the radio INSIDE THE HOUSE? To an ACTIVE ROCK station? There's your problem right there. With a little tiny bit of research you can find music that rocks exactly the way you want it to. And you can download it, and play it on a telephone of all things, as well as many other devices. Ro...

I'm glad radio is dying, it deserves to. Its death is self-inflicted, here's hoping listenership continues to plummet to record breaking lows that relegate mainstream radio to complete irrelevancy. Bitter much? Radio will be fine when it finds it's way back to it's purpose. Communicating locally ab...