Listener Testimonials

[hedphones]

I'm producing some promos and sweepers for a new client. He is looking for listener testimonials -- something I do not have in my bag of tricks. Is there a free or pay resource where I can find 20-somethings saying what they like about their favorite radio station?

[robnokshus]

I see this question pop up from time to time and I know that there are services that will provide you with what you are looking for, but the best thing for you to do would be to take a handheld recorder and go out and record your own listener testimonials. They will sound much better and way less generic than, well, the generic drops you will get from some service.

Good places to get such drops are the local cinema on a Friday night, the mall, or anywhere your listeners congregate.